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Srixon
Project type
Print & web assets, Campaign, Social content
Date
May 2023
I have been working with Srixon, a global sports equipment company for almost 3 years. I was responsible for designing concepts based off of assets from Srixon USA and Japan, and recontextualizing them to fit an Australian audience. I have been involved in numerous product launches under the Srixon umbrella which includes brands such as Cleveland Golf, XXIO and Dunlop. To support these product launches, I was responsible for the development of integrated print and digital assets. Print assets included: posters, print ads, product manuals, sales sheets, totems, floor stickers and ceiling hangs. Digital assets included social tiles, web banners and tutorial videos.